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How to Manage Your Online Presence

It’s important to be cautious about what you share on the internet in public spaces. Many individuals believe they can freely post anything online without consequences. Whether it’s on social media platforms like Facebook or Twitter, your online actions reflect on you as a person. While sharing personal interests or pictures of your pets is harmless, keep in mind that your content is viewable by more than just your friends and could impact you in the future.

These days, it’s common for employers to review potential candidates’ social media profiles. Although it may seem unfair, when you associate your name with a social profile, it becomes part of your personal brand. Similar to a professional brand, your personal brand represents who you are and what you stand for. If your online persona doesn’t align with a company’s image, it could affect your job prospects.

Instead of filling your public profile with controversial opinions or confusing memes, utilize it to enhance your personal brand. Highlight your achievements, demonstrate how you’re growing personally, and share the occasional cute dog photo. Everyone loves dogs. If you want to share unpopular opinions, consider creating a separate anonymous account without identifiable information.

Remember, your online presence doesn’t make you invisible. In fact, it makes you more visible than ever. Ensure that the content you share online portrays you positively and contributes to your personal and professional goals.

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